Question 1
(Topic 1)
The Advancement office plans to use Salesforce and Marketing Cloud to engage its alumni, donors, and university supporters. The marketing staff and advancement officers want to retain all contact data and email activity, including Individual Email Result (IER) data. The system admins and CRM team want to avoid unnecessary data storage. Which data management strategy should the consultant consider? Reveal Solution Hide Solution Discussion Correct Answer: C 🗳️
Select an option, then click Submit answer.
- ○ Create a Query Plan for old data.
- ○ Use Data Studio to process old data.
- ○ Implement an archiving strategy for old data.
